Get ready to play some fresh SoundCloud tracks in your Twitter timeline on your mobile. Starting today, some SoundCloud creators can use Twitter’s new audio cards to share music & audio right in their followers’ Twitter timelines on both iOS and Android devices. Just hit the big play button to hear them. Even bigger news: soon, we’re making this new feature open to everyone.
SoundCloud Partners with Twitter on new Audio Cards
We’re launching Twitter audio cards with a small group of music & audio creators to begin with, including This American Life (@thisamerlife), NASA (@nasa) and The White House (@whitehouse), as well as David Guetta (@davidguetta), Steve Aoki (@steveaoki) and Zeds Dead (@whoszed). And in the coming weeks, we’ll be making the cards available to anyone who posts on SoundCloud. Everyone using Twitter on mobile will be able to hear what you’ve shared right there in their timeline. It’s a beautiful, integrated playing experience — you can even dock the audio card if you want to continue browsing in the Twitter app.
We’re excited to be working with Twitter to be the platform that’s making audio cards available to everyone, from global superstars to bedroom beatmakers. It’s just one more way that we’re collaborating with all kinds of partners to build the best creator tools for you.
Every day at SoundCloud we’re working to make our platform the best place to hear music & audio on the web. And today we’re excited to tell you that we’ve amped up the way that things look, too.
Visuals are a crucial component of how you choose to share your music & audio, and now they’ll be backing every track on the web as they do on our iOS and Android apps and embedded players.
That’s not all — browsing a playlist is easier now that you can scroll through all of the tracks in your stream — no need to click over to the playlist’s page. Reading the comments on a waveform is faster, and when you go to add yours, the rest will fade into the background, making it easier for you to focus. All of the comments and full replies are now available on the main track pages.
And for those who want to dig deeper into the details of what they’re hearing, we’ve moved all the essential info into one overlay: click ‘Read More’ on any track page to see it all in one place.
Here’s some more detail about On SoundCloud, our new creator partner program. Here’s the full breakdown.
On SoundCloud has three tiers: Partner, Pro and Premier.
The Partner tier is for you if you’re just getting started: it’s free and easy to join the community, share your first track, receive feedback and get basic stats.
The Pro Partner level is a paid offering if you’re ready to take the next step On SoundCloud. Pros get more upload time, advanced tools, features like Spotlight and detailed stats. As an added benefit, at the Partner and Pro levels, we’ve increased upload time by 50% — you’ll get it automatically if you already have a Pro or free account.
At the Premier partner level, creators will have the opportunity to make money from their tracks through advertising. It also includes Pro features and more benefits. At launch, entry to the Premier tier is by invitation. Monetization occurs only on content when it’s played in the US. We’ll open up the program to more creators and more countries as fast as we can.
The introduction of advertising is an important step for creators. Every time you see or hear an ad, an artist gets paid. If you’re in the US, you’ll start to experience occasional ads from our brand partners. We’re bringing ads on gradually. In addition to supporting creators, ads will keep the service free and open for people to listen to SoundCloud. Audio ads will only be served on the content of Premier Partners with their explicit consent. If you have a Free, Pro or Pro Unlimited account, you will not have any audio ads placed on your tracks.
Creators have been at the heart of SoundCloud from the beginning. As we continue to develop our creator partner program we will bring you more tools, support, offerings and opportunities. We can’t wait to hear what you create On SoundCloud!