Tag Archives: audio

Ben SoundCloud Voices – PRX and SoundCloud

SoundCloud Partners with PRX for ‘Generation Putin’ Documentary Launch

We’re proud to be partnering with Public Radio pioneers, PRX, with the launch of their new show, Generation Putin. Here is PRX’s John Barth with more about the project.


One of PRX’s strategic goals is to massively increase listening to public radio works of all kinds, no matter the platform or channel. (We do pretty well!)

So, we’re taking one of our most successful recent specials — Generation Putin — and making it available or free streaming, embedding and sharing through SoundCloud.

Generation Putin is an hour-long show, that you can listen to in segments, about the Millennial generation in the former Soviet Union: you’ll find radicals, feminists, 20-and-30-somethings full of ennui and vodka, greedheads, unrepentant fascists and even rowdy punkers…in Kazakhstan, of all places.

Brooke Gladstone from On the Media is the host and two brave women from the Seattle Globalist – Sarah Stuteville and Jessica Partnow – did all the reporting on the scene. The generous people at the Open Society Foundations make it possible and PRX pulled the project together.

So far, 35 individual stations including WNYC, WGBH, KUOW (Seattle), KUT (Austin), and Minnesota Public Radio have aired it.

Now you can listen on SoundCloud and present it yourself on your blog, site, Facebook post or Twitter feed with your own context and comments.

Evan SoundCloud Voices

Storytelling With Social Audio: How AIR Cultivates New Media Life Forms

By AIR Media Strategist Jessica Clark

Last night, San Francisco makers and hackers packed SoundCloud’s SF office to the gills for the Making Of…Zeega event. Co-organized by veteran audio producers The Kitchen Sisters, Zeega, AIR and KQED, the event marked the launch of The Making Of…Studio: a digital sandbox for users to experiment with the Zeega platform, and share their strange and beautiful creations.

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After learning how to mash social audio, animated gifs and text up into their own Zeegas, the crowd got straight to work. See what they made by clicking through this “audiogif“—a collaborative, immersive work of poetry.

Hacking Storytelling One Station at a Time
The Kitchen Sisters—Davia Nelson and Nikki Silva—are spearheading The Making Of… at KQED for AIR’s Localore production. Across the country, the 10 Localore teams are forging new forms of collaborative production with their communities, and in the process revealing the potential of social audio.

A national initiative with principal support from the Corporation for Public Broadcasting, Localore aims to expand public stations’ capacity to innovate and sink taproots more deeply into their communities. Last fall, AIR held a competition for both stations and producers to step up to this challenge, and then matched up the 10 producer-station teams to invent new forms of journalism and storytelling that expand public media to all Americans.

The teams hit the ground running in the spring. Localore’s motto is “go outside”—i.e., outside of station walls, outside of traditional broadcast formats, and out into the streets to bring “full-spectrum public media” directly to community members who might not always hear themselves on the air.

The initiative reflect’s AIR’s larger goals: to identify, cultivate and deploy talented producers to solve conundrums posed by rapid transformations in the media landscape. Nearly 1000 members strong, AIR is a creative braintrust of makers who tell stories with sound, and increasingly are moving into cross-platform creation. The core Zeega team—Kara Oehler, Jesse Shapins and James Burns—developed the guts of their platform during an earlier AIR challenge, Makers Quest 2.0.

Now, Zeega is integral to the Localore production, partnering with eight of the 10 projects to craft cutting-edge immersive documentaries such as the recently launched Rough Ride, an eye-popping interactive expedition through the North Dakota oil boom led by Localore producer Todd Melby.

The teams are working not only with Zeega, but with other innovative platforms—including SoundCloud, Cowbird, and ThingLink—that allow users to become documentarians of their own lives. And they’re reimagining the relationship between producer, station and audience.

Here’s how:

Enable Audiences to Co-Create

AMM map screen

In Austin, Localore producer Delaney Hall has launched the Austin Music Map (AMM) with KUT and Zeega, to explore the city’s hidden music spaces in tandem with performers and fans. In December, the AMM team invited listeners to share the the sounds of their city, and then gave some of Austin’s best musicians two weeks to transform them into original compositions.

The full collection, titled Austin Remixed, will be released at AMM’s February music festival, MapJam 2013. But here’s a teaser:

Collaborative production is also central to AIR’s Ed Zed Omega (EZO) project, which invited users to help craft “authentic fiction” by interacting online and in person with fictional students who asked “what is education for?” Produced by game designer Ken Eklund at Minnesota station TPT, EZO ran over the course of the 2012 fall semester. Find out what happened.

Embedding Where the Action Is

On Sunday, 60 men from Esquipulas, Guatemala gathered at the Santa Cecila Church in South L.A. Armed with dyed sawdust, stencils and small colanders, they crafted the alfombras—”rugs” that worshippers carrying the Cristo Negro (Black Christ) would step upon on their way out of the church. Sonic Trace reporters were there to capture the procession:

The feast of the Black Christ is only one of the myriad religious celebrations by Central and South American communities that the Sonic Trace team is documenting. Led by Localore producer Anayansi Diaz-Cortes at KCRW, the team has embedded their portable sound booth, La Burbuja (the bubble), at Santa Cecila to record the stories of those attending Sunday mass.

The team and Zeega are hard at work on an immersive site that will launch in the coming weeks to track La Burbuja’s movements around L.A., and feature a rich array of photos, videos and radio pieces exploring links between local immigrants and their communities of origin.

The church is La Burbuja’s second location. The booth was previously installed at Oaxacan restaurant Guelaguetza—the site of the Sonic Trace launch party. Over the holidays, KCRW aired a series of sonic profiles based on interviews that the team conducted at Guelaguetza. Here’s Diaz-Cortes interviewing Paulina Lopez, whose family runs the restaurant:

AIR’s Hear Here project at Oakland-based station KALW has also built a novel sound booth to capture and share stories…but on a more local scale. Producers Erica Mu and Audrey Dilling aim to build connections across the Bay Area. Working with SoundCloud, they developed an interactive audio map of stories they’ve collected, out in the streets and at events hosted with libraries and other local cultural hotspots. Catch up with the project in this video, and submit your own story about a favorite spot here.

Enlisting Field Reporters
Localore teams are also working with community members to gather targeted observations—reframing them as citizen scientists, urban ethnographers and creative placemakers.

NEW accents viz

Producer Jennifer Brandel heads up a team of gung-ho gumshoes recruited from the WBEZ newsroom, who collaborate with listeners to investigate their burning questions about Chicago, In the fall, the team asked users to go one step further in helping to define what makes the city distinct. Reporter Annie Minoff worked with linguist Corrine McCarthy to devise a script that volunteers could read to demonstrate the traits of the Chicago accent. Listen to samples from the more than 350 Windy City residents who participated, and see what they learned.

In Paonia, Colorado, the weather rules the livelihoods and leisure of local ranchers, farmers and recreationists. But are climate shifts disrupting the region? Localore producer Julia Kumari Drapkin set out to explore that question in dialogue with both the community and scientists through her project, iSeeChange. The result? An interactive almanac that encourages users to record shifts in the weather, and pairs their field observations with long-range climate data and stories aired on incubator station KVNF. This week marks the soft launch of TheAlmanac.org., which will go wide early next week at a launch party featuring NASA Goddard scientist Ben Cook.

In Boston, Planet Takeout producer Val Wang asked WGBH users to report back on their most telling Chinese restaurant experiences—see the Zeega-powered site to immerse yourself in the three restaurants she explored in depth. And in Dayton, award-winning filmmakers Julia Reichert and Steven Bognar have pounded the pavement with station volunteers to uncover how locals are reinventing themselves in the recession-hit region.

Last week, their ReInvention Stories team launched a series of audio interviews that air on incubator station WYSO with corresponding video profiles. Watch the first, featuring founders of the Fifth Street Brewpub—a co-op pub that’s Ohio’s first and only the second in the nation. And stay tuned for the much-anticipated launch of the team’s immersive site.


Stay in the Loop
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More new media lifeforms are sure to emerge as Localore evolves throughout the spring. AIR and Zeega will continue to launch related sites, and to track the lessons that producers, stations and innovation partners have learned over their year of experimentation.

Keep an eye on airmediaworks.org to stay current on the latest developments, or subscribe to AIR’s weekly public media scan to get up to speed on these and other cutting-edge makers who are transforming public media and storytelling. Also keep your eye open for a joint SoundCloud-AIR promotion, happening soon!

David Edinburgh Fringe Festival 2012: superheroes, Joffrey Baratheon, comedians & more!

Artists, comedians, actors, actresses & superheroes all came together last weekend for the first weekend of the Edinburgh Fringe festival in Scotland. We even joined in on the fun, packing our bags and flying up to Edinburgh to cover the event! So what is the Fringe Festival you might be asking? Good question! In the organizers own words:

“The official site, for over 50 years Scotland’s capital city has seen a unique explosion of creative energy within the Fringe, the largest arts festival in the world.”

This year SoundCloud and the Fringe partnered together to create a Soundbooth where performers and participants of the festival could come and share their sounds to their Edinburgh Fringe profiles via SoundCloud. Rachel from the Edinburgh Fringe Marketing staff explains why SoundCloud + Fringe = love.

We had some amazing characters stop by and record with us including Mr. Millennium, Andy & the Prostitutes, Sophie & more!

On Sunday we held a meetup at the Pear Tree near Fringe Central. Some fine folks came out in the rain and received serious swag in the form of shirts, buttons and stickers! More importantly we got to meetup with some amazingly active community members including Bob, Amelia, John and comedian Michael Legge!

Oh and we also met Jack Gleeson from Game of Thrones who said he loves using SoundCloud!

Can you believe it? That is only the beginning! The Edinburgh Fringe Festival will be going on this whole month until August 26th! To follow along with the sounds of the festival, check out our Edinburgh Fringe Festival curated set here & we hope to see you there next year!

Are you a comedian, actress, actor or performer who uses SoundCloud for spoken word? Let us know in the comments!