On Twitter: RT @haynes_dave Haven't enjoyed the NYC subway so far, but loved the guy who spotted my sweater and shouted 'yeah, SoundCloud rocks!!' 1 day ago
Thank you for a fantastic release party everyone. We had a great time, hope you did too. We want to grab this opportunity to also thank some people that made this celebration possible.
In the early evening, Swedish new jazz wave musicians Nils Berg (Sax, Flute), Josef Kallerdahl (Bass) and Sebastian Voegler (Drums) played two dirty jazz noir sets that some say was the highlight of the whole evening. Thanks for starting the night with such beautiful music.
In the middle of all the stress we forgot to mention one of the DJ’s that were playing in the evening so let’s correct that error. Fredrik Nyberg aka NIBC played tunes that made all the people outside both warm and in dance mode. Thank you Fredrik! A lot of people were also asking about the food and I’m very to happy to be able to present our caterer and star chef, Shannon Campbell. We are glad you liked his food and so is he.
Tanja & Björn over at PICKNICK also deserve a huge thanks. I can definitely say that your club now lies even closer to our hearts.
And our secret guest and old friend Snax did absolutely not let us down. Two songs was all that was needed to understand this mans brilliance. Check the photos below and you’ll see what we mean. Also check this video from our pre-release rooftop party.
Last but not least, our intern Johan Uhle made all the difference in organizing this monster. Nothing had worked without you and we wish you good luck on the tour with The Golden Pony Boy.
And to finish off, here are some pictures from the party. Photographer Tony Dahlgren
Nils Berg 3
Clouds and Crowds
Outside area
Johan in a good mood
Claudia and Stef
Ted and Martina
Hannes relaxing with no less than 3 beers after a marathon coding session
Since we are all about moving music, our party on the 10:th of October is all about music that moves you. Therefore we have put together an extensive line up of DJ’s and artists for the evening. And to give you the possibility to get to know them a bit better we want to tell you a little bit about each artist each day until the party, starting today. First out is:
Currently Humus is the resident of Berlin House club Tape under his real name Elie Eidelman. The NYC born and Israeli raised DJ has been playing for over 15 years around the globe bringing his unique blend and attitude to the dance floor.
Humus started spinning his way through the local dance-floors in the early 90’s, with strong influence from punk rock and the new European rave scene. In 1997 he co-founded the collective “100 meters beneath the ground”, a group of musicians and promoters that organized the largest underground raves in the middle east.
He moved to Tel Aviv in 1998 and quickly was absorbed into the city’s notorious nightlife, during it’s most flourishing years of peace, where he spun, promoted, booked and did PR and music/artistic consultant to leading clubs, lines, events, magazines and various projects.
Humus is starting out on the main floor inside to give us a great beginning of the night. Here is a recent mix from him aswell:
Have you noticed the big, fat countdown on the front page? Wondering why it’s there? And what happens when it reaches 0 days, 0 hours, 0 minutes and 0 seconds?
Well, the answer is… we’re opening up!
Yes, you heard right, SoundCloud will go public next Friday night when the clock strikes midnight. This means that your public tracks will be accessible from the outside world and that your friends will be able to sign up for an account without an invite!
And of course there will be a party. With some great music. We’ll announce the artists one by one on this blog starting tomorrow. Please do let us know if you want to come. We’re so much looking forward to dance with you guys.
To all our beta testers we just want to say: We. Love. You. The feedback you’ve shared with us has been invaluable. And you’re the ones making it so great to hang out in the cloud.
Again, big, Big, BIG thanks. Now let’s take SoundCloud to the next level.
It all started at the end of 2007, probably after another mad night out in Berlin: what if we would be able to turn the SoundCloud office into a club?
The idea was nurtured for a few months, some research was made (where to get the drinks? How late could we do before the police comes?), but we felt we needed an “excuse” to throw a party and turn our office upside down…
Then it all dawned upon us a month ago: SoundCloud will soon be open to the public (at least you’ll be able to listen to tracks that are public if you’re not a member) so why not organize a party to celebrate that? Since the weather was getting warm, we thought it was a killer idea to have the party on the Terrace of the office with a back-to-back showcase session of sorts.
So we began working on the event, making the craziest line-up on the planet (25 acts in 14 hours!), booking flights for artists outside of Germany, finding accommodations, getting drinks and food…basically learning in a few days how to organize a one-day festival on a terrace in Berlin Mitte.
It was hard work (we got no more love for the suckers at Robben & Wientjes by the way) but on sunday the 11th of may at 14.00, we finally managed to open our office doors (actually took them off the hinges) to let people in and start enjoying our first SoundCloud party!
I was still busy checking out the Soundsystem so I didn’t have time to Dj as Quarion, but everything was ready for Der Klaus to hit the Wheels Of Steel (via Traktor) with his impeccable Deep House selection. 30 mins later and Andre Lodemann was on, dropping House gem after House gem as the sun was blazing and the Terrace was filling up…
It was already 16.00 when Top Berlin promoter Daniel Best introduced avant-garde Techno act Cloud who blessed us with a world premiere airing of his next release. As people started getting their drinks and chilling on the roof, it was time for vinyl addict Hauke Freer to play a great House set, followed half an hour later by Michelle Owen who spinned a top notch selection of minimal groovy house.
The terrace and roof were getting more and more crowded when Snax hit the stage at 17.30. As the first live act of the day, he totally turned the place out with his amazing performance and people were definitely on a party mode when Exit Ghost started playing a tasteful selection of disco and house.
But then our worst fear suddenly materialized as people from the “Polizei” made their appearance: they stopped the music and threatened to shut down the party!
But as it turned out the Police was mostly concerned about the people hanging out on the roof, so they agreed to let us continue partying as long as we moved the sound system inside our office and restrained our friends to climb up on the roof…phew!
Unfortunately, it took us some time to move all the equipment inside and the music schedule was getting seriously delayed as DJ Humus stepped behind the decks and blessed us with a proper House selection. It also took a while for people to move on the dancefloor because the weather was just too good to be inside…
But the place was slowly getting packed as the sun was setting down and Dirk Rumpff was playing awesome music. Hunee definitely had the dancefloor grooving to his intense disco set when Eric introduced Cornelia and her lovely Electro hip-Hop Popsongs. Her show captivated the audience and most of the people were now in the office, grooving to the beat, having fun, eating sandwiches and drinking warm beer (the fridge was opened too often to cool the drinks down).
Trickski stepped up 30 minutes later to play a fresh and bouncy House set, quickly followed by a top notch minimal house selection by Noema. It was then time for Jack Migger to perform his rock-oriented material to a mesmerized crowd and the mic was still hot when Little Jinder presented her sweet and sour electropop songs.
Just as the bar was running out of alcoholic drinks (which forced Eric and Alex to make multiple emergency excursions to the nearest 24/7 shop that night), Kalle Kuts exploded the dancefloor with a skillful Boogie, Funk and Disco set. The SoundCloud office was beginning to heat up as the crowd let loose to Le Choix’s punchy Techno live act.
It now seemed as the party would never end and the situation was getting a bit out of hand: more and more people managed to sneak on the roof so we were all hoping that our partycrashers friends at the Polizei would not pay us another visit…
But the party was going strong nevertheless, thanks to a blinding set by Techno artist Mesak and a soulful mix by jazzy house Maestro Fabio Genito. It was around two in the morning when the Bookhouse Boys dropped a great live performance but sadly, the delay between acts was now so big that Barbara Hallama and Ben Mono were running late for other duties and had to cancel their performances.
The crowd was also starting to leave as Booty bass heroes Yeah Fool! attacked the decks with their uncompromixing blend of electro, Baile Funk and mash-ups.
Then, just as the SoundCloud DJ team was about to start, the police made a second (and final) appearance, strongly advising us to stop the music if we didn’t want to have our soundsystem confiscated. The party was dying out anyway so we figured we would stop everything now and not get into more trouble…
The last people left our office calmly as we began to close our office down: a lot of cleaning work was waiting for us the next day because our office looked totally trashed out!
But it was all worth it as we all felt we had the party of the year! How to top this? And what a fantastic crowd too! Big thanks to all of you for coming by!
for a while now SoundCloud has been growing steadily as a private beta version accessible only to a lucky few… After months of hunting bugs, listening to the requests of our beloved users and tweaking the site into perfection, we feel SoundCloud is ready for the next step. Pretty soon we’ll be opening the site up a little bit for more users (invite’s will still be required for accounts) and this calls for a release-party!
To celebrate this special event, we’d like to invite you to storm the top floor & roof-top of the Postfuhramt and turn it into a crazy dancefloor on Sunday the 11th of May from brunch-time (2pm) until late!
Since music is what we love, we managed to get a pretty insane list of DJ’s, musicians, performers and all-round music nutters to rock with you. Expect everything from deep house to bass-filled dubstep to garage rock to electro-pop and beyond. Come over and check out performances from over 20 (!) acts throughout the day & night!
We’re starting at 2pm with a rooftop brunch and will be supplying food and drinks all through the day/night/morning. So, we’d love you to join us to check out the sun & great music from the roof of the classic Postfuhramt building.
We’re all looking forward parting with you on Sunday!
What: Release-party / brunch with over 20 DJs, musicians & performers
24 days later and wonderful things have happened! We’ve founded what we humbly like to call ‘the greatest music sharing site in the history of the Internet’ and we’ve found an office space to go along with it. According to German traditions this calls for celebration in the form of beer drinking.
When?
Saturday 28th of July at 20:00, come early for sunlight on the Dachterrasse.
Where?
Postfuhramt Auguststrasse 5a
Top floor to the right (above the Rodeo club)
Henrik
Thank you all Comments
for a while now SoundCloud has been growing steadily as a private beta version accessible only to a lucky few… After months of hunting bugs, listening to the requests of our beloved users and tweaking the site into perfection, we feel SoundCloud is ready for the next step. Pretty soon we’ll be opening the site up a little bit for more users (invite’s will still be required for accounts) and this calls for a release-party!