This weekend, SoundCloud was out in full force at the first annual BBC Music Introducing Hosts Amplify event at London’s ExCel center. The conference brought together the UK’s largest gathering of creators in the UK with more than 15,000 tickets sold, and gave up and coming singer/songwriters, bands, DJs, producers and industry experts the opportunity to come together to network, learn and talk more about how to get your music heard, how to grow your fanbase, play more gigs and find success.
SoundCloud kicked off the weekend with a panel event, “The Creator Class: Finding and growing your fanbase in the streaming age,” featuring top independent artists Jay Prince and Oshi, along with SoundCloud Artist Relations Director, Joe Armenia and artist managers Steven Braines and Alessandro Moro (aka Moz). Opening up with networking cocktails and a few words from SoundCloud’s new Chief Executive Officer Kerry Trainor, the panel discussion explored how artists today are building, growing and connecting with their fanbases and other artists in a time where we’re more connected than ever. The panel concluded with special performances from Jay Prince and Oshi.
Throughout the weekend, SoundCloud was on-site to meet creators on the platform, answer questions and help anyone who had questions or wanted to learn how to get started. If you missed it, you can check out photos from the event below.
We know stats are an essential tool for creators, and that’s why SoundCloud’s excited to introduce a new playlist stat, which offers all creators even more ways to understand where their plays are coming from and the people behind them.
The new playlist stat, available on the web and on SoundCloud Pulse, SoundCloud’s creator-focused companion app,shows creators who’s sharing their tracks in a playlist, and how many plays are being generated from the playlist. This means that the 1.2 million creators featured in playlists on SoundCloud, daily,can gain insight on, connect and engage more easily with the incredible curator community on the platform.
Check out what the new stats module, which includes both a ranked list of playlists a track is featured on and the total number of plays, looks like on the web below. The module is also available on SoundCloud Pulse, available for free on iOS and Android.
In addition to a new playlist stat, SoundCloud also recently rolled out a refreshed visual experience for stats on the web. All creators, including SoundCloud Pro or Pro Unlimited users, will find an overall better stats management experience, featuring a more intuitive interface and new look and feel for visualised stats. Some of the stats benefiting from the redesign include top listener and top country, which are now even easier for creators to uncover.
These latest updates are part of SoundCloud’s efforts to continually look at how it can create an even better experience that fully supports creators no matter where they are in their career. Stay tuned to the blog for news on the many exciting things to come for creators on SoundCloud.
“I think a sense of community is so affirming. If you feel alone in your endeavors, it’s a lot harder to progress. Whereas if you have a few peers supporting what you’re doing, it’s a lot easier to navigate in that world.”
‘Extended Mix,’the newest episode from SoundCloud Next Wave, premieres today, featuring the New York-based platform, collective, and booking agency, Discwoman, as well as next-level electronic artist, Bearcat.
The episode is the third installment of the mini-docuseries, which aims to shed light on the underground music scenes from around the world that are growing, thriving and driven by SoundCloud’s connected community of creators, listeners and curators.
The episode gives viewers an inside look at the artists’ special relationship to the expansive New York electronic music scene, as well as shares the backstory on the female collective’s rise to becoming one of the pivotal forces in shifting electronic music culture in New York to be more inclusive and diverse.
SoundCloud Next Wave previously highlighted other exciting local creator communities that have been propelled by SoundCloud’s people-powered ecosystem including Toronto’s more soulful and groovy side with ‘Northern Stars,’ and Los Angeles’ rising goth rap movement with ‘Degenerate Generation.’
Stay tuned for upcoming episodes featuring scenes from Brazil, London and Berlin.