Tag Archives: events

SoundCloud SXSW Recap: SoundCloud Showcase Celebrates “First on SoundCloud” Creators

SoundCloud returned to SXSW for a second year, this time taking over an Austin hostel for SoundCloud x Zelle Present Room 512, a two-night showcase highlighting what’s new, now, and next in music. Celebrating the power of appearing “First on SoundCloud,” Room 512 spotlighted some of 2018’s most exciting artists, all of whom got their start and made their breakthrough on SoundCloud.

On night one, DJ duo Party Pupils kicked off the packed lineup and started the unforgettable party off right, launching directly into a high-energy set. The SoundCloud Premier duo continued to spin nothing but hits – including their smash remix, “This Is How We Do It” – throughout the night. Then songstress Nilüfer Yanya took over the mic and enchanted everyone with her soulful vocals. One of  SoundCloud’s 2018 Artists to Watch, she treated the crowd to an intimate performance of her latest track “Thanks 4 Nothing.”

The room quickly turned back up once Yung Pinch hit the stage. The SoundCloud Premier artist performed a surprise cover of Weezer’s “Island in the Sun.” Elohim continued the party with show-stopping live takes of her hits “Sensations” and “Fuck Your Money.” The packed crowd exploded for headliner Whethan, who shut the stage down with his signature synth beats and fan-favorite tracks like “Good Night” and “Savage.”

More buzzworthy artists checked into Room 512 on night two. World-renowned DJ Kitty Cash kept everyone moving in between sets by spinning her signature remixes, including her hit “Missing You.” Afterwards, SoundCloud’s 2018 Artist to Watch  Melo Makes Music commanded the stage with expert performances of his tracks “Blastaa (Let It Go)” and “Sleepless.” As a surprise treat, UK artist Jay Prince performed for the very first time his newest track, “In the Morning,” providing an exclusive sample of his upcoming EP to the packed room.

Not to be outdone, Rico Nasty hit the stage for an explosive set, running through hits including ”Smack a Bitch” and “Key Lime OG.” And if the crowd wasn’t already wild, the finale performance by headliner Smokepurpp ensured that no one was leaving Room 512 without turning all the way up. The Florida rapper had everyone bouncing as he performed tracks like “Fingers Blue,” his  new single featuring Travis Scott, and “Big Bucks.”

Check out the photo gallery from SoundCloud x Zelle Present Room 512 below.

SoundCloud is the definitive destination for creators and listeners who want to be first to discover and share what’s new, now and next in music. Room 512’s two-night showcase brought to life the music discovery fans experience on SoundCloud everyday, tapping into every corner and every community on the platform, from hip-hop and alternative to electronic and pop.

A special thanks to all of the performing artists and to everyone who came out!


David Global Meetup Day: In Review

Two weeks ago SoundClouders across the globe came together in their cities to connect over their love of sound! You collectively organized over 160 meetups and there were thousands of attendees who got first access to Next SoundCloud for attending the meetup. What does this mean? It is simple: you guys rock!

There were tons of amazing activities that happened on Global Meetup Day! Let’s take an adventure across the globe and revisit some highlights together starting with our SoundCloud Heroes:

Los Angeles

In LA, Will Coley and Matt Flynn (two of our SoundCloud Heroes) recorded a great podcast highlighting why people love sound. They recorded throughout the meetup that was held at a biergarten to honor SoundCloud’s German roots! Prost!


Our Syracuse hero and creator of One Hello World wrote a blog recap of their meetup and made an amazing storywheel showcasing the event.


Jaime Black, our Chicago SoundCloud hero did a great job along with the Chicago SoundCloud network to create and host GMD this year at Music Garage. Jaime created a storywheel, podcast below and there is a great video as well.


Our Boston hero Tea Leigh, recorded attendees and asked them “why do you love sound.”

San Francisco
San Francisco’s Global Meetup Day took place at Hangr 16, a local clothing and art space in the Mission district. Find out how to get involved for next events here.

Listen to SoundCloud Hero Nicole’s recording at the event to welcome meetup attendees.

Zefora, our Portland SoundCloud Hero had a meetup at the Lucky Labrador. The result of the meetup was creating a group called PDX Sound where events and updates will be posted here. In fact, they’re hosting another meetup tonight, Thursday at 7 PM at the Lucky Labrador again! Come on down.

Tim, Austin SoundCloud Hero and local Austin community came together at a cafe for a jam session. Listen to a sample of what was created below with equipment like the Maschine, AKAI and more.

Our Seattle Hero Alison organized the meetup at the Intiman Theatre, where it was an interactive discussion of how to use SoundCloud and create goals for the Seattle SoundCloud community. They also had a live webcast.


With over 200 attendees the night came alive with a special surprise demo of #nextsoundcloud by SoundCloud CEO Alexander Ljung plus a talk about community by David Noel our resident Community Evangelist.


The London Meetup took place in SoHo – Meetup attendees made their very own customized SoundCloud jackets! DIY and F-U-N! The meetup was led by power user Oliver Sadie and Purple PR.


The Singapore meetup was spearheaded by Fernando Gros, a composer/photographer and musician Marcus Wong. Alex Romualduz wrote a great recap of the event and here is a highlight:

“Graham Perkins of the Singapore Music Society takes the stage to discuss with all of us the role of SGMUSO and Music Matters in the future of the local and Asia-wide music scene in relation to the international industry. Pushing for international collaboration, he urges all musicians to work together, to create, and to support one another.”


The Oxford meetup kicked off with a live collaboration set from Digital Creatives Oxford. Performers included electronica by Jim Gwilliam, improvisation by Malcolm Atkins, Soundcloud dropbox mix using Praxis software by Neil C Smith, then joined by Malcolm Atkins again. It was a noisy night in Oxford!

Digital Creatives Oxford also wrote a great recap of their meetup here.

Around the World!

Meetup smiles in Minneapolis!

The Sao Paolo Meetup had some original beats!

Pittsburgh producer K1NGP!N presented one of his original tracks to the Pittsburgh group for SoundCloud Global Meetup Day.

Thank you!!

It’s truly amazing to see and hear what happens when members of our community get together. As always, a huge shout out to everyone who took part in May’s Global Meetup Day! Thank you for sharing your stories with us and we can’t wait to see what you create next time.

SoundCloud SoundCloud 101: How to host your events sampler!

With festival season just around the corner, whether you’re a label who wants to spotlight your artists, a band wanting to send out a few of your best tracks or a promoter that wants to showcase the acts playing – SoundCloud can help. Here’s three things you should think about doing.

1. Create a Showcase Group
This is a great idea for promoters and labels. If you’re putting on a showcase for a bunch of different artists then why not setup a group on SoundCloud and invite artists to submit a track. You can then easily create an embeddable set of all the tracks which you can put on your website, full of songs that are easily streamed on your own site, Facebook page or other music blogs.

Similar to how you would use SoundCloud for Contests, you first need to create a new group for your event and make sure all the information is included in the group description! The next step is to direct bands and artists to submit tracks to your event via the group DropBox. If you’re planning to restrict your group to select artists, you will need to moderate the group. Make sure to uncheck this box:

Once you have a bunch of tracks submitted and have approved the tracks, click ‘share’ and you can create a widget of the group to embed. As the group has tracks from the artists’ own SoundCloud profiles the artists have the choices to include download or buy links. The tracks in the player will look something like this:

2. Create a Promo Sampler
Using the ‘sets’ feature on SoundCloud is a perfect way for artists and labels to create a SXSW promo sampler. You can add as many tracks to a set as you like, either ones that are already in your account or ones you’re about to upload. Make sure to add some nice artwork, and information about your band in the description. Then you have a nice sampler that you can add your Facebook, give out to bloggers or send people you meet a private link to.

Just click ‘share’ on your set and you can being to share this content across the web. If your are privately sharing your set you can use the secret link and widget to reach your specific contacts. Take a look at Nettwerk’s set for SXSW:

Nettwerk SXSW 2011 by nettwerkmusicgroup

3. Further Tips
You have your sampler all set up and ready to go but what are some ways you can possibly push the tracks out in front of an audience or to specific contacts. How about…

  • Sharing the group showcase or set on to your artists or label’s facebook news feed or website for fans to check out
  • Link to the sampler on flyers to spread the word of your event or artists playing (You can even do what Subdrive did last year, and use QR codes on flyers to link people to the sampler!).
  • With all the networking you’ll be doing, it’s easy to instantly share tracks from our iPhone app. (For you Android users out there, don’t fear, we have an Android app as well!)
  • Include the link to your public or private sampler on your business cards for any potential new business opportunities
  • Embed the widget as part of a promo page so they can find out further information and assets on your act from one place
  • Clearly label sets and groups for an event, or include #hashtags if you are sharing on twitter,  to make it easier for users to search for content around the event or festival and find what you are showcasing

Any further questions or ideas on how you can help share and showcase your artists for an event using SoundCloud please feel free to leave your comments below. If you want to learn more about how you can use SoundCloud with Events check out our Events 101 post.