Expert Advice: A Red Light artist manager’s strategy post COVID-19
In our mission to keep artists inspired and informed as the industry recovers from COVID-19, we’ll be sharing a special […]
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Tag: Expert Advice
Expert Advice: Music editor Piotr Orlov breaks down how to build a press kit (Part III)
Guest post by Piotr Orlov* Part 3: The Launch If you’re reading this, you will have likely read Part 1: […]
Expert Advice: UK record label Transgressive’s strategy post COVID-19
In our mission to keep artists inspired and informed as the industry recovers from COVID-19, we’ll be sharing a special […]
Expert Advice: Music editor Piotr Orlov breaks down how to build a press kit (Part II)
Guest post by Piotr Orlov* Part 2: The Build If you’re reading this, hopefully you’ve done your pre-production with Part […]
Expert Advice: Amber Horsburgh shares 4 ways to own your audience and add years to your career
Guest post by Amber Horsburgh* Who do your fans belong to? Most artists don’t own their audience. They give responsibility […]
Expert Advice: Music editor Piotr Orlov breaks down how to build a press kit (Part I)
Guest post by Piotr Orlov* Part 1: The Audit It’s a fact: the music media landscape has changed radically over […]
Expert Advice: Conducting a Content Soundcheck with Amber Horsburgh (Part III – fan personas)
Guest post by Amber Horsburgh* Content Soundcheck Part III: Finding your niche in celebrities Just joining us? Read Part I […]
Expert Advice: Conducting a Content Soundcheck with Amber Horsburgh (Part II – artist case study)
Guest post by music strategist Amber Horsburgh* Part II: Bankrol Hayden – case study on Instagram strategy This is part […]
Expert Advice: Conducting a Content Soundcheck with Amber Horsburgh (Part I – essential groundwork)
Guest post by Amber Horsburgh* Content Soundcheck Part I: Essential groundwork for social media strategy Part of an artist’s job […]
Expert Advice: music/tech journalist Cherie Hu shares her livestreaming best practices
As a music writer whose main beat is innovation, Cherie Hu noticed a surge of activity and interest in livestreams […]
Expert Advice: “rockstar whisperer” Kathryn Frazier shares her tips for at-home self-care
While running a successful music PR firm for nearly thirty years, Kathryn Frazier witnessed firsthand that even some of the […]