Tag Archives: SoundCloud Next Wave

SoundCloud ‘SoundCloud Next Wave’: Ever-Evolving Funk in Rio & São Paulo

SoundCloud heads to South America in its fourth ‘SoundCloud Next Wave’ episode, spotlighting the cities of Rio de Janeiro and São Paulo, Brazil.

‘Visão,’ follows the rising stars of the funk music genre, MC Bin Laden, DJ Yuri Martins, MC 2K, MC WM, DJ Polyvox and Kondzilla, as they take the funk scene beyond just a music style and toward a larger movement poised for the international stage. Check out the episode below.

Gaining popularity in the 1980’s, Brazil’s funk music genre, also known as baile funk, funk carioca or favela funk, is ever-evolving and rising, even as it’s faced prejudices by the local government because of its origin.

While lyrically the genre has stayed close to its Brazilian roots reflecting life in favelas, the genre’s sound has evolved and matured to include a rich variety of pockets, sounds and styles, influenced by everything from Miami-bass to trap and rap.

This evolution is in part because of the rise of streaming services like SoundCloud, which offers accessibility to the largest and most diverse library of audio content, and a connected community of creators, listeners and curators. In fact, since 2015, we’ve seen a 52% increase in the number of uploaded tracks tied the Brazilian funk genre on the SoundCloud platform.

The title of the episode, which in English means ‘vision’ and links to the local Portuguese slang phrase ‘passa a visão,’ meaning ‘to share ideas,’ makes a nod to the connections and sharing capabilities streaming offers creators.

‘SoundCloud Next Wave’ seeks to highlights the exciting local creator communities propelled by the people-powered platform. Previously highlighted cities in the series include New York City with ‘Extended Mix, ’Toronto with ‘Northern Stars;’ and Los Angeles’ with ‘Degenerate Generation.’

Stay tuned to the blog for upcoming episodes rounding out the series, set in London and Berlin.

SoundCloud Discwoman Driving Diversity in NY Electronic Music Scene

“I think a sense of community is so affirming. If you feel alone in your endeavors, it’s a lot harder to progress. Whereas if you have a few peers supporting what you’re doing, it’s a lot easier to navigate in that world.”

‘Extended Mix,’ the newest episode from SoundCloud Next Wave, premieres today, featuring the New York-based platform, collective, and booking agency, Discwoman, as well as next-level electronic artist, Bearcat

The episode is the third installment of the mini-docuseries, which aims to shed light on the underground music scenes from around the world that are growing, thriving and driven by SoundCloud’s connected community of creators, listeners and curators.

The episode gives viewers an inside look at the artists’ special relationship to the expansive New York electronic music scene, as well as shares the backstory on the female collective’s rise to becoming one of the pivotal forces in shifting electronic music culture in New York to be more inclusive and diverse.  

SoundCloud Next Wave previously highlighted other exciting local creator communities that have been propelled by SoundCloud’s people-powered ecosystem including Toronto’s more soulful and groovy side with ‘Northern Stars,’ and Los Angeles’ rising goth rap movement with ‘Degenerate Generation.’ 

Stay tuned for upcoming episodes featuring scenes from Brazil, London and Berlin.

SoundCloud ICYMI: Check out the latest episode of ‘SoundCloud Next Wave’

The latest episode of SoundCloud Next Wave, SoundCloud’s mini-docuseries spotlighting emerging music scenes around the globe, is now available. The latest episode, ‘Northern Stars,’ features Toronto-based, budding local artists Harrison, a l l i e, Birthday Boy and M.I. Blue, whose music is characterized by a futuristic and playful blend of r&b, electronic and pop. The episode captures the emerging music scene that exists slightly left of what’s most popular in the Canadian city and is danceable, groovy, fun and bright.

The SoundCloud Next Wave series shines a spotlight on the stories and sounds behind the fringe creator communities changing music culture. Together, the episodes encapsulate a six-city journey that introduces the innovative, and often rebellious, emerging artists that have embraced SoundCloud as a medium to connect, collaborate, and create new musical landscapes.  

‘Degenerate Generation, the debut episode of SoundCloud Next Wave went live in July and explored Los Angeles-based artists Lil Tracy, Fat Nick and Pouya, who stand at the helm of the goth rap movement.

Stay tuned here for upcoming episodes featuring scenes in New York, Rio, London, and Berlin.