Tag Archives: SXSW

SoundCloud SXSW Recap: SoundCloud Showcase Celebrates “First on SoundCloud” Creators

SoundCloud returned to SXSW for a second year, this time taking over an Austin hostel for SoundCloud x Zelle Present Room 512, a two-night showcase highlighting what’s new, now, and next in music. Celebrating the power of appearing “First on SoundCloud,” Room 512 spotlighted some of 2018’s most exciting artists, all of whom got their start and made their breakthrough on SoundCloud.

On night one, DJ duo Party Pupils kicked off the packed lineup and started the unforgettable party off right, launching directly into a high-energy set. The SoundCloud Premier duo continued to spin nothing but hits – including their smash remix, “This Is How We Do It” – throughout the night. Then songstress Nilüfer Yanya took over the mic and enchanted everyone with her soulful vocals. One of  SoundCloud’s 2018 Artists to Watch, she treated the crowd to an intimate performance of her latest track “Thanks 4 Nothing.”

The room quickly turned back up once Yung Pinch hit the stage. The SoundCloud Premier artist performed a surprise cover of Weezer’s “Island in the Sun.” Elohim continued the party with show-stopping live takes of her hits “Sensations” and “Fuck Your Money.” The packed crowd exploded for headliner Whethan, who shut the stage down with his signature synth beats and fan-favorite tracks like “Good Night” and “Savage.”

More buzzworthy artists checked into Room 512 on night two. World-renowned DJ Kitty Cash kept everyone moving in between sets by spinning her signature remixes, including her hit “Missing You.” Afterwards, SoundCloud’s 2018 Artist to Watch  Melo Makes Music commanded the stage with expert performances of his tracks “Blastaa (Let It Go)” and “Sleepless.” As a surprise treat, UK artist Jay Prince performed for the very first time his newest track, “In the Morning,” providing an exclusive sample of his upcoming EP to the packed room.

Not to be outdone, Rico Nasty hit the stage for an explosive set, running through hits including ”Smack a Bitch” and “Key Lime OG.” And if the crowd wasn’t already wild, the finale performance by headliner Smokepurpp ensured that no one was leaving Room 512 without turning all the way up. The Florida rapper had everyone bouncing as he performed tracks like “Fingers Blue,” his  new single featuring Travis Scott, and “Big Bucks.”

Check out the photo gallery from SoundCloud x Zelle Present Room 512 below.

SoundCloud is the definitive destination for creators and listeners who want to be first to discover and share what’s new, now and next in music. Room 512’s two-night showcase brought to life the music discovery fans experience on SoundCloud everyday, tapping into every corner and every community on the platform, from hip-hop and alternative to electronic and pop.

A special thanks to all of the performing artists and to everyone who came out!


Brendan Interviews From the SoundCloud Clubhouse at SXSW 2014

The SoundCloud Clubhouse at SXSW is a yearly opportunity to see the ecosystem of SoundCloud come to life. In this group of clips from a series of interviews we conducted at the SoundCloud Clubhouse, hear many perspectives on SoundCloud from a variety of community members including Hefna Gwap, Joe Kay of Soulection, 7th and Waldo of AGO, Ryan Hemsworth, Kris Orlowski, Spazzkid, Cyra Morgan, and Yalls.


Brendan SoundCloud Clubhouse at SXSW 2014 Wrap Up

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Whew! We’re just back at SoundCloud HQ after three amazing days at the SoundCloud Clubhouse, all thanks to the artists and music & comedy fans who converged at South By Southwest to join us in a celebration of the SoundCloud community.

This was our first year as an official venue: with the help of some incredible designers and a lot of orange (our favorite color) we transformed the Lustre Pearl on Rainey Street into the SoundCloud Clubhouse for three days and nights of performances from major artists and emerging talents across all kinds of genres.

Wednesday night, headlined by Zed’s Dead, was bass and drop heavy, with supporting sets from Ryan Hemsworth, Tourist, RAC, RÜFÜS DU SOL and the comedy variety show of Imaginary Radio.

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Zed’s Dead

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Ryan Hemsworth

Daytime sets on Thursday and Friday featuring emerging musicians from the SoundCloud community included Starlight Girls, AGO (Waldo, Sango, Joose, The SEVENth, Famous Ame), Hefna Gwap, Heidi Harris, Daniel Ellsworth & The Great Lakes, Kris OrlowskiCyra Morgan, Black & White YearsYalls, and Spazzkid.

SoundCloud Clubhouse, SXSW, 2014

Thursday night was our hip hop showcase, headlined by SchoolBoyQ and packed from the moment it kicked off. Earlier sets featured Chuck Inglish, Ab-Soul, Isaiah Rashad, Two-9, and London-based rapper Little Simz. Comedian TJ Miller opened the night with an act that included The Hot 8 Brass Band playing New Orleans funk, fake cops, an auction for an inflatable astronaut, and a “spontaneous” Korean dance crew break.

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 SchoolBoy Q 

TJ Miller + SoundCloud + #SCclubhouse + SXSW + the Hot 8 Brass Band + 3 copy

TJ Miller

We closed things out on Friday with a long set from Classixx that lasted until 2 am. Supporting were a fantastic mix of indie and electronic influenced acts including Lemaitre, Panama, The InternetKaytranada, and Touch Sensitive.

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We also had a chance to connect with many of our featured artists during sound checks and interviews in the green room. The one thing they all had in common? How hard they are all working on their careers, with the SoundCloud community as a major part of the process, helping them grow professionally and creatively. Keep an ear out on our social channels — we’ll be sharing interviews we taped at the Clubhouse in the coming weeks. You can see more pictures from throughout the week on our Instagram or on Facebook and Google +.

The SoundCloud Clubhouse could never have happened without many, many amazing people who made it a success. Our thanks go out to everyone: SXSW, the Austin Police Department, and the Lustre Pearl staff, Anthony Georgis, Houndstooth Studios, Transmission Events, all of the incredible musicians and comedians, everyone in the energetic crowds each night, and anyone that stopped by the Clubhouse. Thanks for being a part of the SoundCloud community. We’ll see you next year.